Here are easy ways to make your Tweets stand out in the crowd:

Keep Tweets Short and Sweet – using less than 140 characters helps your audience retweet faster, not having to edit in order to retweet and leaving room for comments. Your goal should be closer to 110 characters.

Tweet on the Weekends – Salesforce determined brands who tweet during busy hours (8am-7pm) receive 30% higher engagement than brands tweeting during non-busy hours (8pm-7am) – this includes weekends!

Using Links, Hashtags, and Images – all 3 of these will increase engagement – according to Salesforce research, 88% more retweets occur when using links.

Ask for Retweets - research by Salesforce indicates you will get 12x more retweets just by asking!